Upon hearing the term “social media,” most of us shift our focus towards Facebook, Twitter, and Pinterest. And why wouldn’t we? They are the most popular social networking websites with the majority of internet users. In fact, 26% of the world’s population uses Facebook while 81% of millennials check Twitter at least once per day.
However, when it comes to new mobile technologies, it is essential that we go beyond the buzz. The changing technology has brought with it a new model for communication that goes beyond just broadcasting.
Today, many social media and network technologies are available that not only assist in marketing yourself and your business but also enable you to connect with others who share similar interests in life as you.
Here is a list of seven innovative products that run on social technology.
Although Google Plus might not be the most frequented social platform, it is undoubtedly a valuable asset to the social technology. In a survey conducted by the American Satisfaction Index, Google + scored a satisfaction rating of 81/100 while the score for Facebook was surprisingly lower at 68/100.
Unfortunately, Google + has a low market share when compared to the likes of Facebook and other leading social media platforms. While Facebook enjoys an audience of more than one billion active users, Google + boasts approximately 375 million active users – according to some websites.
However, the smaller market share in the social media industry is working well for Google + as users who have experienced the platform claim it to be beneficial for SEO, attracting local interest, and for increasing community following.
Even though Google + is still trying to get a good foothold in the industry, the platform is worth a look for those who are looking for a social networking site on a smaller scale.
Contradictory to the name, Founder Dating is not a matchmaking website. In fact, it is quite the opposite.
We are all familiar with the old proverb, “show me your friends, and I’ll tell you who you are.” Well, the old saying fits perfectly for the Founder Dating program.
As an entrepreneur, you are well aware of the importance of networking. However, with your hectic schedule, it’s usually impossible to connect with the right people who share the same interests as you. Right?
Websites like Founder Dating enhance the communications of startup founders by connecting them with fellow entrepreneurs, young business owners, and even influencers. Although the social technology website is not as popular once you get yourself registered, you will undoubtedly realize that you are in good company.
For many, there is an assumption that face-to-face friendship is the best. However, as technology changes, one also has several online friends as they do offline.
We humans are social by nature and require friends at every occasion. With the rise of technology, many people are now making as many virtual friends as they do physically.
In fact, social media plays a vital role in connecting teens with new acquaintances. Research also shows that 57% of teens have made friends online while 20% even met these online friends in a physical environment.
AirG is a similar set of apps that allow individuals to communicate with like-minded individuals.
Whether you are looking for some flirting or in need of serious talks about the current news – AirG has a categorical app for all.
According to the AirG app review, a gaming app is also available that enables interested users to connect with others through a different set of games.
Moreover, AirG apps are spam free so users can utilize the product with a peace of mind.
WordPress may not be a new name of the industry, but it indeed is the most potent content managing system. Today, WordPress powers almost 26% of the internet while a report by the W3techs show that the content managing system enjoys 59.4% of the market share and is by far the most used CMS system.
Blogging and content marketing is an effective way to increase brand awareness, loyalty, and of course – sales and revenue.
If your marketing strategy includes content marketing, blogging through a platform like WordPress is the best way to achieve your goals. It is super friendly and allows users to create a blog within minutes. And that too without any technical experience.
The primary purpose of any sales team is to increase sales and engage more with the customers. Once upon a time business reps made use of Rolodex, a binder that alphabetically listed each client along with their previous sales and preferences.
However, emerging social technology brought CRM systems that enable the sales rep to track each and every interaction with the client. Whether it’s through an email, a phone call or via a purchase – a customer relationship management system such as Salesmate make it easy to organize all records.
According to Nucleus Research, the average return on investment for a CRM is $8.71 for every dollar spent. CRM applications can increase sales by 29% while sales team also agree that a CRM system gives them improved access to customer’s data.
The CRM Salesmate offers several innovative features for the business owners. Firstly, it is easily integrated with google apps. Moreover, the system provides detailed sales report, sales pipeline, and smart tracking of prospects. A mobile app for the same is also available making it convenient for the sales team to access data on the go.
As you can see, there is more to social media than the traditional Facebook, Instagram, and Twitter. Although these are also powerful and popular, it is a good idea to look beyond as well to see the different types of social technology people are using to connect online. Take a look at the ones described above and let us know which ones are your favorites.
Andrea Bell is a blogger by choice. She loves to discover the world around her. She likes to share her discoveries, experiences and express herself through her blogs.
Find her on Twitter:@IM_AndreaBell